Competitive Edge - Sports & Entertainment Marketing News

With college athletes on cusp of revenue-sharing, there are Title IX questions that must be answered

The looming athlete pay system that will upend the traditional college sports model and still-to-be-determined details about how millions of dollars will be distributed are certain to bring questions about gender equity. 

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Discussion Questions:

  1. What is NIL?
  2. How did the introduction of NIL change the landscape of college sports?
  3. What is the difference between NIL and a “pay for play” model in college sports?
  4. How might the NCAA’s recent $2.77 billion settlement move college sports closer to a pay for play model?
  5. In your opinion, how might that impact the business of college sports? How might it impact smaller schools or non-revenue sports, like rowing?
  6. What is gender equity in sports?
  7. What is Title IX?
  8. Why was Title IX enacted?
  9. The article suggests that there are Title IX considerations that will need to be addressed as a result of any revenue-sharing model that NCAA member schools adopt. Why?
  10. What are some of those considerations?
  11. Why is that important to the future of the NCAA?
Chris Lindauer
After working for nearly a decade in professional sports, Chris Lindauer, formed Sports Career Consulting to provide unique sports business education opportunities in and out of the classroom. In the eighteen years (and counting) that followed, Chris has inspired thousands of students to pursue their passions and explore the career of their dreams. He currently lives in Portland, Oregon with his wife, two teenage daughters and their dog.


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