Last year, the North Carolina menâ€™s basketball Twitter account had 303,000 followers when they advanced to the Sweet Sixteen. Â This year? Â Nearly 575,000, an impressive increase to say the least. Â Even more impressive is the increase seen by their rival Duke who enjoyed an astonishing 503% increase from last year at this time. While the Blue Devils were stunned by South Carolina and eliminated before they could reach the Sweet Sixteen, a million new Twitter followers in the last year might serve as a nice consolation prize.
But where do the rest of the teams remaining in the NCAA Tournament stack up? Â This infographic, created with the help of sports marketing students from Helena High School in Montana, provides a nice summary as we gear up for the Sweet Sixteen!