Phil Mickelson sees a positive future between players from the PGA Tour and members of LIV Golf in the wake of Rory McIlroy’s move this week to cool already declining tensions between the parties. Click here to read the story at reuters.com. Discussion Questions:
Who knew eating your mascot on live TV could help drive sales. That’s precisely the gamble the marketing team behind Pop-Tarts took during a college football bowl game Thursday. Click here to read the story at fastcompany.com. Discussion Questions:
As I always say, the games are just the storefront of the NFL; the real work is done behind, around and inside the games. And while the games occur during five months each year, the business of the NFL inexorably marches on, in-season and offseason, with never-ending issues. Click here
Travis Kelce’s spelling mistakes over 10 years ago are inspiring a change to a Chipotle restaurant. Click here to read the story at yahoo.com. Discussion Questions:
Major League Baseball is getting a little closer to Salt Lake City. And there’s a chance it could get a lot closer as soon as 2025. Click here to read the story at deseret.com. Discussion Questions:
The marketing for Disney and 20th Studios’ “Kingdom of the Planet of the Apes” got off to a strong start with 75 million views in 24 hours across platforms such as YouTube, Facebook, X/Twitter and more, Variety has learned. Click here to read the story at variety.com. Discussion Questions:
The NBA unveiled all 30 “City Edition” Jerseys for the 2023-24 season on Thursday. The alternate looks will draw even more attention this year as they’re set to debut during the inaugural in-season tournament that tips off Friday. Click here to read the story at yahoo.sports.com. Discussion Questions:
Today, Universal/Blumhouse’s Five Nights at Freddy‘s is clocking past the $100M domestic mark, a box office milestone for the studio when it comes to its experimental theatrical day-and-date releases on its Peacock streaming service. Click here to read the story at deadline.com. Discussion Questions:
Globe Life Field is hosting its first home playoff game on Tuesday — and the Rangers are beefing up their concession and merchandise options for the postseason. Click here to read the story at mlb.com. * Teacher Note: Consider pairing this news story with the recently released “NFL Stadium Food”
Taylor Swift’s star has never shined brighter. From her blockbuster Eras Tour to her recent NFL appearances, the pop star has become a beacon of economic success. Click here to read the story at marketingdive.com. Discussion Questions: