The 2023 Navy Federal Credit Union NHL Stadium Series Game will take over Carter Finley Stadium on Feb. 18 in front of a sold-out crowd of 55,000 when the Carolina Hurricanes host their Metropolitan Division rival Washington Capitals. Click here to read the story at abc11.com. Discussion Questions:
Glorious sunshine, bumper crowds, and an unmistakably Australian laid-back atmosphere has seen the Aussie Open unofficially dubbed the “Happy Slam”. But perhaps the greatest reason behind the smiles on players’ faces at Melbourne Park is thanks to the eye-watering prize money on offer. Click here to read the story at
The 2023 Winter Classic at Fenway Park set merchandise sales records for an NHL outdoor game, according to the league. Click here to read the story at ESPN.com. Discussion Questions:
A re-imagined NFL Pro Bowl is set to occur in February at Allegiant Stadium. The NFL Pro Bowl Games will be highlighted by several skills competitions, culminating in three flag football games. Tickets are available now and start as low as $35. Click here to read the story at reviewjournal.com. Discussion Questions:
After introducing a S’mores Collection earlier this year, Pepsi now launches a cheeky limited-time Nutmeg flavor cola centered around the game’s craftiest move as fans across the globe tune in to the 2022 Qatar World Cup matches. Click here to read the story at hypebeast.com. Discussion Questions: What is a mega event? Is the FIFA World
Fox Sports has embarked on its largest marketing campaign in network history ahead of the 2022 FIFA Men’s World Cup in Qatar, which begins Sunday. Click here to read the story at adweek.com. Discussion Questions: What are broadcast rights? Why did Fox invest billions in the rights to broadcast the
On Wednesday, private equity firm MSP Sports Capital (known in part for its investment in McLaren Racing) announced that it has acquired a majority interest from ESPN Productions for X Games. Click here to read the story at forbes.com. Discussion Questions: What is competition for the entertainment dollar? How might
A group of high-profile investors, including NBA star Stephen Curry, Formula One driver Lewis Hamilton, women’s soccer player Alex Morgan, Los Angeles Angels All-Star Shohei Ohtani, entertainer Justin Timberlake and tennis star Serena Williams, are backing Tiger Woods and Rory McIlroy’s new company, which plans to launch a tech-infused golf league in 2024. Click here to read the story
The Circuit of The Americas welcomed a three-day crowd of 440,000 for the United States Grand Prix, making it a new race weekend record for F1. Click here to read the story at motorsport.com. Discussion Questions: What is Formula1? What is the U.S. Grand Prix? What is fandom? How would
The Super League project is “very much alive” according to Bernd Reichart, the new CEO of A22 Sports Management, the company promoting the revamped plan. Click here to read the story at espn.com. Discussion Questions: What is the “Super League”? Why was the Super League so controversial? What does it