The Honest Kitchen, a San Diego maker of human-grade pet food, has landed $150 million from Monarch Alternative Capital to boost manufacturing, marketing, product development and sustainability initiatives. Click here to read the story at sandiegotribune.com. Discussion Questions: What is entreprenuership? Why is funding important to a startup business? What
In 2020, the South by Southwest festival in Austin, Texas, was one of the first major events to be canceled because of the Covid-19 pandemic. Travel plans were upended, venues were shuttered and many businesses took a hit. Click here to read the story at nbcnews.com. Discussion Questions: What is economic impact
Just as it dominates our economy, Big Tech now dominates Fortune’s annual ranking of corporate reputation. For the third year in a row, Apple, Amazon, and Microsoft rank first, second, and third, respectively, based on our poll of some 3,700 corporate executives, directors, and analysts. It’s Apple’s 15th straight year in the No. 1 spot, a
TJ Maxx’s stores have been popular in the pandemic with shoppers looking to score bargains on designer brands — but it’s been raising prices on some of those upscale products. Click here to read the story at cnn.com. Discussion Questions: What is pricing? Why is pricing an important component of
As the two-year mark since the world’s first COVID-19-related travel bans draws nearer, some holiday shoppers may be aching to travel freely again. Some may even wish to transport themselves to the scenic landscapes often depicted on TV screens seen in catalogs. Click here to read the story at marketingdive.com.
There are always mixed sentiments when Halloween stuff starts hitting the shelves. Some can’t wait for spooky times, while others think summer is way too early for pumpkin-shaped Reese’s. Click here to read the story at morningbrew.com. Discussion Questions: What is seasonal marketing? What types of brands might benefit most
Costco, home of the ultimate big box store, is not mincing words about what it’s like to run a consumer business in the middle of a pandemic. Click here to read the story at cnn.com. Discussion Questions: What is supply chain? Why is the supply chain important to a business?
Despite the COVID-19 pandemic, 2020 saw more false advertising food and beverage cases filed than any year prior, continuing a trend in this area. One hundred seventy-seven actions were filed in 2019, up from 164 in 2018, and 145 in 2016 and 2017. To put these numbers in context, there
While most companies struggled early in the pandemic, Peloton was increasing its forecasts. Now, the connected-fitness pioneer is doing the opposite. In its Q4 earnings call, the company posted a $313.2m loss, and a lower-than-expected forecast for Q1 2022. So what happened? Click here to read the story at thehustle.co
Kenya is turning to a global youth audience to showcase the eighth natural wonder of the world—the great wildebeest migration—as Africa goes all out to ramp up international tourism numbers. Click here to read the story at qz.com. Discussion Questions: What is tourism? Why is tourism important to Kenya? According