Competitive Edge
Peloton goes from marketing punchline to ESPN programming with new ‘All-Stars Ride’ (CE)
Back on November 12, Peloton posted a new holiday ad that lit the internet up like the Griswold’s house. If you can remember back that far, a husband presents his wife with the gift of a tech-enabled stationary bike, and she proceeds to document her journey embarking on the interactive fitness Read more…