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Lesson 2.4 – Marketing Functions

Competitive Edge

Peloton goes from marketing punchline to ESPN programming with new ‘All-Stars Ride’ (CE)

Back on November 12, Peloton posted a new holiday ad that lit the internet up like the Griswold’s house. If you can remember back that far, a husband presents his wife with the gift of a tech-enabled stationary bike, and she proceeds to document her journey embarking on the interactive fitness Read more…

By Chris Lindauer, 3 years05/31/2020 ago
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