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Publicity

Marketing Currents

Dairy Queen launches Blizzard-scented candle line for fall and it quickly sold out

The fast food chain Dairy Queen announced a line of dessert-inspired candles on Twitter that sold out within an hour. On Thursday, the company launched its “Fall Blizzard Treat Candle Collection,” and as the name suggests, the lineup of six candles is inspired by flavors of its popular blizzard dessert. Click here to Read more…

By Chris Lindauer, 3 years09/07/2020 ago
Marketing Currents

Dunkin’ Launches Drink Inspired by TikTok Star Charli D’Amelio

As TikTok’s most followed star, Charli D’Amelio is known around the world for her iconic dance moves … and her self-professed love for Dunkin’. Now, Charli and Dunkin’ are taking their long-brewing mutual crush to the next level, making their relationship official and delivering the duet her fans have been Read more…

By Chris Lindauer, 3 years09/03/2020 ago
Branding

KFC ‘pressing pause’ on famous slogan as ‘finger lickin” is bad idea during pandemic

KFC’s chicken may be finger lickin’ good, but since licking your fingers might not be the best idea during a global pandemic, the company has decided to temporarily suspend using its famous tagline. On Monday, KFC, which is owned by Yum! Brands, announced that it is “pressing pause” on its Read more…

By Chris Lindauer, 3 years08/31/2020 ago
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