Competitive Edge
Category: Lesson 3.2 – Revenue

ESPN Has $400 Million in College Football Playoff Ads at Risk From Covid

The spike in Covid-19 cases imperils as much as $400 million in college football playoff advertising for Walt Disney Co.’s ESPN sports network because of the growing risk games may be canceled, Bloomberg Intelligence estimated in a note Tuesday. Click here to read the story at bloomberg.com. Discussion Questions: What are broadcast rights?

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NHL Projects Record Revenue Over $5 Billion This Season

The National Hockey League is anticipating revenue to top $5 billion this season, eclipsing the league’s pre-pandemic levels. The NHL was on pace for roughly $5 billion in revenue during 2019-20 before the COVID-19 pandemic disrupted the back half of the season. The league anticipates 2021-22 revenue to top $5

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