Competitive Edge
Category: Lesson 8.4 – Ambush Marketing

Pepsi Launches Limited-Time Nutmeg Cola

After introducing a S’mores Collection earlier this year, Pepsi now launches a cheeky limited-time Nutmeg flavor cola centered around the game’s craftiest move as fans across the globe tune in to the 2022 Qatar World Cup matches.  Click here to read the story at hypebeast.com. Discussion Questions: What is a mega event? Is the FIFA World

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