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esports

Competitive Edge

Honda sponsors esports matchups between NHL players (CE)

The NHL is looking for options to keep fans engaged while games are on pause and a possible restart for the season is contemplated for sometime during the summer. Creating weekly gaming matchups between real players gives the league an opportunity to entertain fans and raise money from advertisers, especially Read more…

By Chris Lindauer, 11 months11 months ago
Competitive Edge

Overwatch pivots to online-only matches, sees opportunity to grow with no live sports (CE)

While the NBA, NHL and MLB were confronted with the coronavirus pandemic in March, Overwatch executives had been dealing with the outbreak for two months already. As COVID-19 spread in China, where the league has four teams, and South Korea, where another is located, the U.S.-based esports league drastically altered Read more…

By Chris Lindauer, 12 months5 months ago
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