Competitive Edge
Category: Competitive Edge

MLB Has Awarded Teams International Marketing Rights, Similar to NFL

Major League Baseball is dividing up international markets among its franchises, giving teams new commercial rights in specific areas around the globe, according to multiple people familiar with the plan. Click here to read the story at sports.yahoo.com. Discussion Questions: Why are international markets important to Major League Baseball? How might targeting

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Stephen Curry Nearing $1B Deal With Under Armour

Stephen Curry is a business mogul.  From cryptocurrency to television shows, the Warriors star has amassed a fortune near $160 million according to celebritynetworth.com. Click here to read the story at si.com. Discussion Questions: What is a brand? Are athletes like Steph Curry a brand? What is a business mogul? What

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Amazon Breaches TV’s Last Stronghold With $13 Billion Bet on NFL

When the National Football League’s regular season kicks off Thursday, millions of fans will settle into their easy chairs to watch America’s biggest, richest sport. But a different, multibillion dollar match will unfold a week later. Click here to read the story at finance.yahoo.com. Discussion Questions: What are broadcast rights?

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Niners games are the priciest to attend across the NFL

The San Francisco 49ers are not the favorites to win the Super Bowl or even their own division this season, but they are atop another list — the cost of attending an NFL game.  Click here to read the story at axios.com. Discussion Questions: What is pricing? Why is pricing an important

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