• Home
  • About SCC
    • About SCC
    • Contact SCC
    • Privacy Policy
  • Curriculum
    • Request a Sample
    • Business of Sports & Entertainment
    • Marketing Insights
    • Sports Business Program
    • Current Events Programs
    • Student Competitions
      • Hall of Champions
    • Certificate Programs & Mini Curriculum
  • BUY NOW!
  • SCC Events
    • SCC Events Program
    • Portland Sports Business Experience
    • Upcoming Events
    • Past Events
    • Front Office Huddle
  • Register
  • My Account
  • Login

5.1 – Competition

1.3 - Marketing Mix

Metropolitan Riveters to play home hockey games at American Dream mall this season

Professional ice hockey is back in East Rutherford. The Metropolitan Riveters announced Wednesday a three-year agreement to make the ice rink at the American Dream mall the team’s new home ice, beginning with this upcoming season of the Premier Hockey Federation. Click here to read the story at news.yahoo.com. Discussion Read more…

By Chris Lindauer, 3 years09/18/2022 ago
2.2 - Fandom

Disney is exploring a ‘Disney Prime’ membership program

Disney is exploring a membership program in the style of Amazon Prime, as first reported by The Wall Street Journal. The program could offer various exclusive perks, discounts, and other enticements for subscribers to spend more money on Disney products and services. Click here to read the story at theverge.com. Discussion Read more…

By Chris Lindauer, 3 years09/04/2022 ago
2.3 - The SEM Product

‘House of the Dragon’ vs. ‘Lord of the Rings’: Which Epic Fantasy Show Will “Win”? 

With potentially billions at stake, Amazon’s ‘The Rings of Power’ and HBO’s ‘Game of Thrones’ prequel are about to face off. Here’s an analysis of which will emerge victorious — and why the entire notion of a competition might also be a fantasy. Click here to read the story at Read more…

By Chris Lindauer, 3 years08/28/2022 ago
2.2 - Fandom

‘House Of The Dragon’: HBO’s Largest Marketing Push Ever Valued At $100M+ Tentpole Proportions

And where is that? Why, on the launch of HBO’s near $200M Game of Thrones spinoff series, House of the Dragon, premiering this Sunday on both the linear pay-TV channel and streaming service HBO Max. Click here to read the story at deadline.com. Discussion Questions: What is a franchise as Read more…

By Chris Lindauer, 3 years08/21/2022 ago
11.1 - Publicity

PGA Tour drops hammer, suspending current and future LIV players

Just moments after the inaugural round of the LIV Golf tour teed off, the PGA Tour fired a shot of its own: a suspension of any players who compete on the LIV tour, now and in the future. Click here to read the story at sports.yahoo.com. Discussion Questions: What is Read more…

By Chris Lindauer, 3 years06/12/2022 ago
2.1 - Sports & Entertainment Industry

Into the Chaotic World of the American F1 Boom

Formula One is an American sport. I do not mean it belongs to Americans: The heartbeat of the schedule will always be races at the crown jewel European tracks. The drivers will always be majority European. Click here to read the story at theringer.com. Discussion Questions: What is a product? What is Read more…

By Chris Lindauer, 3 years05/22/2022 ago
1.6 - Positioning

Meet the Savannah Bananas, the baseball team captivating fans and MLB

The umpire calls ball four and all hell breaks loose. Rather than trotting to first base, the batter breaks into a sprint and doesn’t stop, rounding the bag at full speed. The catcher jumps up and throws to the shortstop, who tosses to the second baseman. Click here to read the story Read more…

By Chris Lindauer, 3 years05/22/2022 ago
5.1 - Competition

Sneaker supremacy: Nike and Adidas battle for brand love

Nike and Adidas have been ensnared in a relentless rivalry that has commanded the athletic wear industry for nearly 60 years, attempting to out design, out recruit and out cool one another in order to dominate the now $310 billion global sporting goods market. Click here to read the story at Read more…

By Chris Lindauer, 3 years05/14/2022 ago
1.4 - Target Markets

Viva Las Vegas: Why the US major leagues are going ‘all-in’ on Sin City

What happens here, only happens here’, reads the new slogan of the self-proclaimed entertainment capital of the world. Introduced two years ago to replace Las Vegas’ iconic former motto – ‘what happens in Vegas, stays in Vegas’ – the city’s mantra is emblematic of its evolution; a transformation not just Read more…

By Chris Lindauer, 3 years05/01/2022 ago
2.6 - Advertising

2022 NFL schedule: Christmas Day tripleheader expected to happen for first time in league history

For the first time in NFL history, it looks like the league is planning to play a tripleheader on Christmas. The NFL already holds one holiday tripleheader each year (Thanksgiving) and it appears that the league has decided to add a second one to the schedule for 2022.  Click here Read more…

By Chris Lindauer, 3 years04/24/2022 ago

Posts pagination

Previous 1 … 3 4 5 … 7 Next
  • Home
  • About SCC
  • SCC Events Program
  • Certificate Program
  • Our Curriculum
  • Privacy Policy
  • Contact
© Copyright 2020-2025, Sports Career Consulting, LLC. All Rights Reserved.