The Coca-Cola Company is looking to cushion the Covid-19-led decline of its bars and restaurants business by reducing marketing costs globally, and, in some markets, coming “off-air” entirely in Q2 2020. Click here to read the story from thedrum.com. Discussion Questions: How do you think the COVID-19 health crisis has impacted sales Read more…
With Jalen Green announcing he’s bypassing college and joining the NBA’s G League for the 2020-21 season, he’s attempting to forge a new path for elite prospects. The five-star recruit who is ranked No. 2 in the 2020 high school class by Rivals.com has reached a substantial six-figure deal, sources Read more…
If an NFL draft prospect is drinking out of a soda can while being shown on the April 23-25 broadcast, it can’t be Coca-Cola. And if he’s eating candy, it can’t be a Reese’s Peanut Butter Cup. Those are only two of the rules on a long list of corporate do’s Read more…
With theaters largely closed due to COVID-19 nationwide (except for a handful of drive-ins), there are many things that make sense financially for major studios when it comes to the distribution of their movies right now.It made sense that current theatrical releases such as Bloodshot, The Invisible Man, The Hunt, Read more…
Major League Baseball has seen this play before: A global calamity spreads fear and panic. Equity values plummet. The future gets scary. And prices for the most valuable teams in the league hold their lead. Click here to read the story at forbes.com. Questions for class discussion: What is revenue? Why is Read more…
Some things were, just a month ago, so familiar that they blended into the fabric of life. Now, they stick out like your neighbor who juggles on a unicycle in their front yard. It’s things like people shaking hands on TV, a friend not being able to have their usual Read more…
Apple just announced a new, cheaper iPhone model, marking the first time it has launched a new phone without one of its glitzy in-person events as most of the country remains under lockdown due to the coronavirus pandemic. The new, second-generation iPhone SE carries the same name as the original Read more…
Several automakers are offering design-oriented projects to help parents keep their kids occupied at home during the pandemic. Nissan North America is offering 23 downloadable coloring pages featuring Nissan classic cars, current models, futuristic concepts and some “cult classic” models, such as the Nissan Figaro and ChoiMobi. Nissan designers from Read more…
Disney Plus, the streaming service of Walt Disney, reached the 50 million-subscriber level last week. Disney predicted it would not hit that level until 2023. What experts cannot say is whether the rapid rise will harm larger rivals Amazon and Netflix. It will not be evident until those two companies Read more…
Like many Americans around the country, Gwen Berry is weighing her financial options. She is thinking about filing for unemployment, or seeing if she can get a day job, like the one she once held at Dick’s Sporting Goods, to help stem the financial tide left behind by the coronavirus. Read more…