Competitive Edge
Category: Lesson 8.1 – Sponsorship

Inter Miami pen JPMorgan Chase stadium naming rights deal

This is JPMorgan Chase’s first stadium naming rights deal in professional soccer. The firm’s wider sports sponsorship portfolio includes Madison Square Garden, tennis’ US Open, the Formula One Miami Grand Prix, the Golden State Warriors’ Chase Center, and the Atlanta Hawks. Click here to read the story at sportspromedia.com. Discussion

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