With potentially billions at stake, Amazon’s ‘The Rings of Power’ and HBO’s ‘Game of Thrones’ prequel are about to face off. Here’s an analysis of which will emerge victorious — and why the entire notion of a competition might also be a fantasy. Click here to read the story at
And where is that? Why, on the launch of HBO’s near $200M Game of Thrones spinoff series, House of the Dragon, premiering this Sunday on both the linear pay-TV channel and streaming service HBO Max. Click here to read the story at deadline.com. Discussion Questions: What is a franchise as
Just moments after the inaugural round of the LIV Golf tour teed off, the PGA Tour fired a shot of its own: a suspension of any players who compete on the LIV tour, now and in the future. Click here to read the story at sports.yahoo.com. Discussion Questions: What is
Formula One is an American sport. I do not mean it belongs to Americans: The heartbeat of the schedule will always be races at the crown jewel European tracks. The drivers will always be majority European. Click here to read the story at theringer.com. Discussion Questions: What is a product? What is
The umpire calls ball four and all hell breaks loose. Rather than trotting to first base, the batter breaks into a sprint and doesn’t stop, rounding the bag at full speed. The catcher jumps up and throws to the shortstop, who tosses to the second baseman. Click here to read the story
Nike and Adidas have been ensnared in a relentless rivalry that has commanded the athletic wear industry for nearly 60 years, attempting to out design, out recruit and out cool one another in order to dominate the now $310 billion global sporting goods market. Click here to read the story at
What happens here, only happens here’, reads the new slogan of the self-proclaimed entertainment capital of the world. Introduced two years ago to replace Las Vegas’ iconic former motto – ‘what happens in Vegas, stays in Vegas’ – the city’s mantra is emblematic of its evolution; a transformation not just
For the first time in NFL history, it looks like the league is planning to play a tripleheader on Christmas. The NFL already holds one holiday tripleheader each year (Thanksgiving) and it appears that the league has decided to add a second one to the schedule for 2022. Click here
BodyArmor animates a quartet of star athletes to hype its caffeinated Edge sports drink in the brand’s first-ever national TV spot breaking during the NBA playoffs. Click here to read the story at musebycl.io. Discussion Questions: What is positioning? What message is BodyArmor communicating to consumers with this campaign? What
Following a landmark Supreme Court decision last year that opened the door for college athletes to make money, sponsors have scrambled to nab the highest-profile NCAA players. But Adidas is playing the game differently. Click here to read the story at wsiltv.com. Discussion Questions: What is product endorsement? Why is endorsement important
This group deserves a standing ovation from us for an INCREDIBLE performance in this year's competition. Oh so close to winning it all this year. Credit to Mr. Gueth for coaching this impressive group of young men and women to a runner up finish! 👏
Congratulations to the @MVCTC_SM Seniors for finishing 2nd place in the National @sportsbized Fantasy Football Marketing Competition. Great job developing the Dayton Jokers into a national power!!!!! #MVCTC
