• Home
  • About SCC
    • About SCC
    • Contact SCC
    • Privacy Policy
  • Curriculum
    • Request a Sample
    • Business of Sports & Entertainment
    • Marketing Insights
    • Sports Business Program
    • Current Events Programs
    • Student Competitions
      • Hall of Champions
    • Certificate Programs & Mini Curriculum
  • BUY NOW!
  • SCC Events
    • SCC Events Program
    • Portland Sports Business Experience
    • Upcoming Events
    • Past Events
    • Front Office Huddle
  • Register
  • My Account
  • Login

Chris Lindauer

After working for nearly a decade in professional sports, Chris Lindauer, formed Sports Career Consulting to provide unique sports business education opportunities in and out of the classroom. In the twenty years (and counting) that followed, Chris has inspired thousands of students to pursue their passions and explore the career of their dreams.
Corporate Responsibility

How Mars, maker of M&M’s and Snickers, is radically reimagining its supply chain to end deforestation

Mars, the multibillion-dollar candy and pet food giant, plans to cut its emissions in half by the end of the decade and reach net zero by 2050. Click here to read the story at fastcompany.com. Discussion Questions:

By Chris Lindauer, 1 year11/26/2023 ago
Differentiation

As olive oil’s popularity rises over perceived health benefits, so do prices. Here’s why.

If you purchased olive oil in the last few months, chances are you’ve noticed a price change. Click here to read the story at usatoday.com. Discussion Questions:

By Chris Lindauer, 1 year11/25/2023 ago
1.7 - Market Research

Ticketmaster and the Orlando Magic Transform the Season Ticket Experience

The Orlando Magic are innovating the season ticket membership with their unique virtual currency, Magic Money. This unique offering gives fans the freedom and flexibility to personalize their season ticket experience, transforming what was once considered a rigid product into a more adaptable and valuable opportunity. Click here to read Read more…

By Chris Lindauer, 1 year11/25/2023 ago
11.1 - Functions of Communications

Chipotle Renamed a Kansas City Location to Reference Travis Kelce’s Old Tweets

Travis Kelce’s spelling mistakes over 10 years ago are inspiring a change to a Chipotle restaurant. Click here to read the story at yahoo.com. Discussion Questions:

By Chris Lindauer, 1 year11/25/2023 ago
1.4 - Target Markets

Formula 1 grew too fast. Now its new fans are tuning out.

Thanks to a little show called Drive to Survive, as well as fresh ownership by way of Liberty Media, Formula 1 has never been more popular. Click here to read the story at vox.com. Discussion Questions:

By Chris Lindauer, 1 year11/25/2023 ago
8.6 - Endorsements, Influencers, and NIL

Why Lululemon And Other Apparel Brands Entering Tennis Shifts The Sponsorship Landscape

Tennis is trendy. Non-traditional tennis apparel brands have taken notice. To attract more consumers, companies that haven’t before sponsored tennis players—or crafted tennis apparel—have spent the last few years entering the tennis world. Click here to read the story at forbes.com. Discussion Questions:

By Chris Lindauer, 1 year11/25/2023 ago
2.3 - The SEM Product

How Top Rank Boxing is fighting to rebrand the sport for the masses

If there’s one thing that many people have been able to agree on over the centuries, it’s that it’s fun to watch two people punch each other. Click here to read the story at marketingbrew.com. Discussion Questions:

By Chris Lindauer, 1 year11/25/2023 ago
Blog

SCC FFL 2023: Sports Marketing Challenge #5 Recap & Scores

SCC FFL 2023: Sports Marketing Challenge #5 Recap & Scores With just one sports marketing challenge remaining (digital marketing) before we crown a champion in our 9th annual sports marketing competition, many schools remain in contention for this year’s SCC FFL title.  This one is coming down to the wire, and Read more…

By Chris Lindauer, 1 year11/25/2023 ago
Business Plan

Build-A-Bear is a money-making machine

This was not the stuffing we expected to be talking about during the back half of November. Click here to read the story at thehustle.co. Discussion Questions:

By Chris Lindauer, 2 years11/19/2023 ago
Business Plan

Former Apple designers launch $700 Humane AI Pin as smartphone replacement

Humane, a five-year-old artificial intelligence startup founded by former Apple designers Imran Chaudhri and Bethany Bongiorno, announced its first product on Thursday — a $699 pin you wear on your lapel. Click here to read the story at cnbc.com. Discussion Questions:

By Chris Lindauer, 2 years11/19/2023 ago

Posts pagination

Previous 1 … 23 24 25 … 175 Next
  • Home
  • About SCC
  • SCC Events Program
  • Certificate Program
  • Our Curriculum
  • Privacy Policy
  • Contact
© Copyright 2020-2025, Sports Career Consulting, LLC. All Rights Reserved.