Welcome to Competitive Edge: Your Weekly Sports & Entertainment Marketing Current Events News Welcome SCC members and thank you for subscribing to Competitive Edge for the 2023-24 season! USING COMPETITIVE EDGE: Each week, we will post headlines highlighting creative and unique marketing campaigns. Articles with suggested questions for students will Read more…
Welcome to the future. For years, Fast Company has been tracking ideas and technologies that promise to transform the world but seem just out of reach. As this year’s list of the Most Innovative Companies illustrates, they’re now firmly in our grasp. Click here to read the story at fastcompany.com. Read more…
If somehow you haven’t yet heard, a rare celestial event is taking place on Monday, April 8: A total solar eclipse will be visible in parts of North America. Click here to read the story at fastcompany.com. Discussion Questions:
Full-service creative agency Barrett Hofherr has created its first work as AOR for the Yum! Brand’s burger chain The Habit Burger Grill, a beloved California-born fast-casual brand known for its chargrilled burgers. Click here to read the story at qsrmagazine.com. Discussion Questions:
Don’t think you can afford to open a franchise? Think again. There are actually franchise opportunities available for a wide variety of investment levels. Even if your budget is limited, your options are myriad. To get an idea of all the affordable options the franchise world has to offer, check Read more…
ezCater, the most trusted provider of corporate food solutions, today released “Food For Work 2023: Fueling America’s Workforce,” a new data report to help decision-makers stay informed and take advantage of the benefits that food offers workplaces. Click here to read the story at businesswire.com. Discussion Questions:
Ninety Minor League Baseball teams open up Friday, joining the 30 Triple-A squads that kicked off the 2024 campaign on March 29. And with every Minor League season comes Minor League promotions, the vast array of theme nights and giveaways taking place on a nightly basis as supplements to the Read more…
Tourney Town presented by Capital One will have a full schedule of activities, interactive games, performances, autograph sessions and so much more! Click here to read the story at ncaa.com. Discussion Questions:
Boombox. Cardboard. Tracksuits. This kind of 80s imagery is still associated with breakdance today, four decades later. Admittedly, tracksuits are still around, but the art form and culture have evolved significantly, so the world has plenty of catching up to do. Click here to read the story at forbes.com. Discussion Read more…
This weekend March Madness culminates in the men’s Final Four in Phoenix, Arizona, and the women’s Final Four in Cleveland, Ohio. Click here to read the story at forbes.com. Discussion Questions: