Competitive Edge - Sports & Entertainment Marketing News

Olympic Breakdancing Will Be Light-Years Ahead Of The ‘80s


Boombox. Cardboard. Tracksuits. This kind of 80s imagery is still associated with breakdance today, four decades later. Admittedly, tracksuits are still around, but the art form and culture have evolved significantly, so the world has plenty of catching up to do.

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Discussion Questions:

  1. What is a niche?
  2. What is a niche sport?
  3. How might breakdancing represent an example of a niche sport?
  4. The International Olympic Committee (IOC) is an organization based in Switzerland that governs Olympic Sporting events. Why do you think the IOC exists?
  5. Why do you think the IOC chose to add breakdancing as an official sport for the 2024 Games in Paris?
  6. According to this news story, is everyone happy about its inclusion in the Summer Games?
  7. Have you ever seen breakdancing as an event?
  8. Do you think breakdancing events will be popular enough that fans will tune in to watch during the Olympics?
  9. How might that help the sport to grow?
  10. How might it help people to consider participating in the sport? How might that also help the sport to grow?
Chris Lindauer
After working for nearly a decade in professional sports, Chris Lindauer, formed Sports Career Consulting to provide unique sports business education opportunities in and out of the classroom. In the eighteen years (and counting) that followed, Chris has inspired thousands of students to pursue their passions and explore the career of their dreams. He currently lives in Portland, Oregon with his wife, two teenage daughters and their dog.


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