Competitive Edge
Category: Lesson 9.1 – Ticket Sales

Braves revenue soars to $568M for championship season

The Braves cashed in on a World Series championship season by generating franchise-record revenue. Click here to read the story at ajc.com. Discussion Questions: What is revenue? Why is revenue important to sports teams like the Atlanta Braves? How do sports teams generate revenue? What do you think represents a

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Marvel teams up with NBA on release of ‘Wakanda Forever’

The latest Marvel blockbuster movie officially releases on November 11th, but the world premiere was held last night.  Click here to read the story at sbnation.com. Discussion Questions: What is cross promotion? Why is it important for all parties involved to benefit in a cross promotion? Describe this promotion from

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