Competitive Edge - Sports & Entertainment Marketing News

Wembanyama gives Spurs immediate boost in interest, ticket sales, merch and more


The Spurs’ ticket staff had a watch party for the NBA Draft Lottery in the bowels of the AT&T Center on Tuesday night.

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Discussion Questions:

  1. What is the NBA Draft Lottery?
  2. Which franchise won this year’s NBA Draft Lottery?
  3. What is publicity?
  4. How does the NBA Draft Lottery help to generate publicity (and interest) in the league?
  5. Who is Victor Wembanyama?
  6. Why is there so much hype around him?
  7. How has that hyped impacted the Spurs organization?
  8. What are ticket sales?
  9. Why are ticket sale important to a professional sports franchise?
  10. How has the potential opportunity to add Wembanyama to the team impacted Spurs’ ticket sales?
  11. How has it impacted merchandise sales?
  12. How might it have the potential to impact sponsorship sales?
  13. Why is that important to the franchise?
  14. How might the selection of Wembanyama impact television ratings? Why is that important?
  15. How might more people coming to Spurs games impact the local economy?
Chris Lindauer
After working for nearly a decade in professional sports, Chris Lindauer, formed Sports Career Consulting to provide unique sports business education opportunities in and out of the classroom. In the eighteen years (and counting) that followed, Chris has inspired thousands of students to pursue their passions and explore the career of their dreams. He currently lives in Portland, Oregon with his wife, two teenage daughters and their dog.


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