Last holiday season, McDonald’s leaned on singer Mariah Carey’s star power and discounts to drive customers to its mobile app. Click here to read the story at cnbc.com. Discussion Questions:
One of the most innovative ideas to gain momentum is the concept of the metaverse. For marketers, it’s critical to understand what the metaverse is and how it will impact the way brands promote their products and services. Click here to read the story at entrepreneur.com. Discussion Questions:
If the shoe fits, stay right inside of it! DJ Khaled is unlocking one of his most treasured rooms — his shoe closet. Click here to read the story at nypost.com. Discussion Questions:
Finnish fashion label VAIN has just taken the art of upcycling to the next level, utilizing discarded McDonald’s uniforms to create an all-new collection of workwear. Click here to read the story at yahoo.com. Discussion Questions:
Starbucks entered the world of NFTs with the beta launch of the web3-enabled extension of its loyalty program. Click here to read the story at axios.com. Discussion Questions:
Everybody loves a good birthday celebration, especially if it comes with free food. Click here to read the story at thrillist.com. Discussion Questions:
Accessing Delta’s popular Sky Club lounge just got a little harder for some frequent fliers of the airline. Click here to read the story at yahoo.com. Discussion Questions:
Spotify unveiled its 2022 “Wrapped” campaign Wednesday morning—in what’s become a highly anticipated seasonal tradition—and this year’s bag of goodies includes gamefied billboards, a “listening personality” generator, and of course the annual rundowns of most-listened-to artists and songs globally and regionally. Click here to read the story at musebycl.io. Discussion Questions: What
For those who think Buddy the Elf’s rather specific concoction featuring spaghetti and syrup sounds appetizing, then Hello Fresh has something for you this holiday season. Click here to read the story at cleveland.com. Discussion Questions: What is promotion? What are the different forms of promotion? Why do brands offer limited-edition products?
Does Santa listen to podcasts? If you find a bag of AG1, a HelloFresh meal kit, or a Helix mattress under the tree, we might have our answer. Click here to read the story at marketingbrew.com. Discussion Questions:
This group deserves a standing ovation from us for an INCREDIBLE performance in this year's competition. Oh so close to winning it all this year. Credit to Mr. Gueth for coaching this impressive group of young men and women to a runner up finish! 👏
Congratulations to the @MVCTC_SM Seniors for finishing 2nd place in the National @sportsbized Fantasy Football Marketing Competition. Great job developing the Dayton Jokers into a national power!!!!! #MVCTC
