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Pricing

Brands

Apple’s $3,500 mixed-reality headset is being pitched as a ‘superpower’ for doctors and teachers

Apple, which is poised to launch its Vision Pro mixed-reality headset on Feb. 2, is already envisioning future workplace applications for the device, including using it for surgery, aircraft repair and teaching students.  Click here to read the story at fortune.com. Discussion Questions:

By Chris Lindauer, 1 year01/28/2024 ago
Brand Loyalty

Applebee’s launches one year of weekly date night passes for $200

Just in time for Valentine’s Day, Applebee’s is launching a new “Date Night Pass” for $200 that includes up to $30 in food per week for a year. Click here to read the story at foxbusiness.com. Discussion Questions:

By Chris Lindauer, 1 year01/20/2024 ago
Data & Analytics

You can now make Mountain Dew at home. Here’s how.

Dew nation can now make their favorite soda flavor at home. SodaStream has added the Mountain Dew flavor to its lineup in addition to its recently launched Pepsi flavor. Click here to read the story at pennlive.com. Discussion Questions:

By Chris Lindauer, 1 year01/19/2024 ago
Brands

Dog soda? Yeah, that’s a thing (and it’s pricey)

If you’re a dog owner and you’ve been thinking that there just aren’t enough flavored beverages for pooches, worry no more. Click here to read the story at yahoo.com. Discussion Questions:

By Chris Lindauer, 1 year12/09/2023 ago
Consumer Behavior

Red Lobster raises price of unlimited shrimp promotion because it’s too popular

Red Lobster’s parent company, Thai Union Group, disclosed earlier this month that the seafood chain took an unexpectedly large loss in the third quarter of the year because its $20 shrimp promotion wasn’t very profitable and was more popular than the company anticipated. Click here to read the story at Read more…

By Chris Lindauer, 1 year12/02/2023 ago
Differentiation

As olive oil’s popularity rises over perceived health benefits, so do prices. Here’s why.

If you purchased olive oil in the last few months, chances are you’ve noticed a price change. Click here to read the story at usatoday.com. Discussion Questions:

By Chris Lindauer, 1 year11/25/2023 ago
Industry Trends

KFC Debuts New Holiday Bucket Design

With the holidays just around the corner, Kentucky Fried Chicken is serving up extra joy this season with a new holiday bucket design and matching holiday merch collection. Click here to read the story at qsrmagazine.com. Discussion Questions:

By Chris Lindauer, 2 years11/04/2023 ago
Consumer Behavior

Carmakers are struggling to make electric vehicles affordable for pinched consumers—and rethinking their investments amid sagging demand

After years of pumping cash into the sizzling electric-vehicle market, Tesla Inc. and other major automakers are facing a new dilemma: what to do when demand chills. Click here to read the story at fortune.com. Discussion Questions:

By Chris Lindauer, 2 years11/04/2023 ago
Economics

Why your $7 latte is $7

If you are a connoisseur of fancy coffee and fancy coffee shops (or even just fancy-ish), you’ve probably noticed that the price of your favorite drink is higher than it used to be. Click here to read the story at vox.com. Discussion Questions:

By Chris Lindauer, 2 years10/21/2023 ago
Competition

Taco Bell throws shade at McDonald’s with debut of ‘premium’ nuggets. ‘This is real chicken.’

There’s nothing Mexican about chicken nuggets, but that doesn’t bother Taco Bell. Starting today, October 12, the chain is testing Crispy Chicken Nuggets in select stores as the chain plans to disrupt a category where it sees weakness. Click here to read the story at businessinsider.com. Discussion Questions:

By Chris Lindauer, 2 years10/21/2023 ago

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