Shortly after launching its new White Truffle Menu, Shake Shack is now introducing a new way to enjoy its luxurious offerings. Click here to read the story at hypebeast.com. Discussion Questions:
Gorton’s Seafood unveiled its new product line, Gorton’s Air Fried, with a multi-channel influencer marketing campaign centered on TikTok, per details shared with Marketing Dive. Click here to read the story at marketingdive.com. Discussion Questions:
I’m a gal on the go, which has often meant scarfing down a bodega turkey sandwich unearthed from the bottom of my tote bag between commitments. Click here to read the story at eater.com. Discussion Questions:
Argue all you want over the great Pepsi vs. Coke debate, but there’s no dispute when it comes to Sierra Mist. The Sprite-wannabe is just that, a wannabe, which is precisely why the brand is discontinuing the flavor and trying again. Click here to read the story at thrillist.com. Discussion Questions:
After scouring the world’s biggest tech show for all the most innovative products we could find, we’ve settled on a list of the best ones from CES 2023. Our team found lots of gadgets that we were interested in and some that we might even buy or recommend later this Read more…
Roku is counting on its growing consumer base beyond 70 million customers as it launches its own line of televisions, CEO Anthony Wood told CNBC on Thursday. Click here to read the story at cnbc.com. Discussion Questions:
At CES, the consumer tech industry’s big tech show, L’Oréal unveiled two new digital products designed to help with a traditionally analog task: applying makeup. Click here to read the story at fastcompany.com. Discussion Questions:
Starbucks investor day — the widely anticipated annual event that was expected to usher in a new era of leadership and give details on the company’s teased reinvention plan — started with an introduction of a new beverage and ended the morning session with the discussion of store growth. Click Read more…
Kellogg’s wants you to add water to its new cereal. Really. The company’s new “instabowls” look like traditional single-serve bowls — little tubs of cereal, designed to be eaten dry or with milk. Click here to read the story at cnn.com. Discussion Questions: Based on information from this story, describe Kellogg’s new Read more…
Gatorade is entering the energy drink category with a caffeinated spin-off called Fast Twitch. Click here to read the story at cnbc.com. Discussion Questions: What is competition? What is the difference between direct and indirect competition? Based on information from this news story, describe Gatorade’s new product. Who might represent Read more…