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Retail

Brands

First Look: Wayfair opens its first large-format store — complete with restaurant

Digitally native Wayfair Inc. has given its namesake brand the supersized treatment in brick-and-mortar. Click here to read the story at chainstoreage.com. Discussion Questions:

By Chris Lindauer, 1 year05/26/2024 ago
Branding

Subway to Start Selling Sauces in U.S. Grocery Stores

Subway is teaming up with T. Marzetti Company, a leading specialty foods manufacturer, to give consumers more of its most beloved sauces, just in time for National Sauce Month. Four sauce flavors, which can be used for dipping, cooking and more, are debuting at grocery stores and retailers across the Read more…

By Chris Lindauer, 1 year03/23/2024 ago
Business Plan

Walmart: Drone delivery will soon be available to most DFW residents

Walmart is greatly expanding its drone delivery services in North Texas. The service is already in operation from about a dozen stores in Dallas, Plano, Frisco, and Rowlett. Click here to read the story at fox4news.com. Discussion Questions:

By Chris Lindauer, 1 year01/13/2024 ago
Business Plan

Build-A-Bear is a money-making machine

This was not the stuffing we expected to be talking about during the back half of November. Click here to read the story at thehustle.co. Discussion Questions:

By Chris Lindauer, 2 years11/19/2023 ago
Advertising

Inside J.C. Penney’s holiday marketing strategy

The J.C. Penney Company on Wednesday (Oct. 25) revealed a glimpse into its holiday marketing playbook, including a deluge of savings opportunities and giveaways, video ads, a social media “Penney Prepper” challenge, paid creator partnerships and more. Click here to read the story at marketingdive.com. Discussion Questions:

By Chris Lindauer, 2 years10/29/2023 ago
Entertainment Marketing

Pottery Barn launches ‘Elf’ collection inspired by the holiday film: See the Buddy the Elf-themed products

Buddy the Elf, what’s your favorite color?  Pottery Barn launched its new colorful and cheerful home collaboration inspired by the classic holiday film “Elf.” Click here to read the story at foxbusiness.com. Discussion Questions:

By Chris Lindauer, 2 years10/29/2023 ago
Marketing Currents

Crocs releases ‘widely requested’ cowboy boot

Crocs Shoes last week unveiled what it’s calling “the most widely requested Crocs shoe designs in brand history”: a classic cowboy boot. Click here to read the story at theguardian.com. Discussion Questions:

By Chris Lindauer, 2 years10/15/2023 ago
Business Plan

Toys ‘R’ US to open stores across US, including airports and cruise ships

Toys “R” Us stores are making another comeback — this time it’s at airports and cruise ships. Click here to read the story at cnn.com. Discussion Questions:

By Chris Lindauer, 2 years10/08/2023 ago
Advertising

TikTok Shop officially launches in the US

After months of testing, TikTok has finally launched its e-commerce product, TikTok Shop, in the U.S. — where it has more than 150 million users. Click here to read the story at techcrunch.com. Discussion Questions:

By Chris Lindauer, 2 years09/22/2023 ago
Branding

How JCPenney is pivoting its brand as part of $1B company turnaround plan

The J.C. Penney Company on Thursday said it would invest more than $1 billion to improve areas like customer experience and operations, the latest turnaround bid by the embattled department store chain. Click here to read the story at marketingdive.com. Discussion Questions:

By Chris Lindauer, 2 years09/09/2023 ago

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