When we hear the words “futuristic hotel,” it conjures up images of valets bringing our space luggage to our rooms via hoverboard. Click here to read the story at thehustle.co. Discussion Questions:
Artificial intelligence is the future. At least according to Coca-Cola. The soft drink giant today launched a limited edition soda created using AI technology. Click here to read the story at cnbc.com. Discussion Questions:
Apple Inc. is testing the use of 3D printers to produce the steel chassis used by some of its upcoming smartwatches, according to people with knowledge of the matter, heralding a major change to how the company manufactures products. Click here to read the story at fortune.com. Discussion Questions:
Some of the world’s biggest advertisers, from food giant Nestle to consumer goods multinational Unilever, are experimenting with using generative AI software like ChatGPT and DALL-E to cut costs and increase productivity, executives say. Click here to read the story at reuters.com. Discussion Questions:
Walmart is rolling out initiatives emphasizing engagement and expanding consumer offerings, including drone delivery and developing experiences within Roblox’s virtual gaming platform. Click here to read the story at risnews.com. Discussion Questions:
The future of fast food is already here with AI already taking orders and the first “underground delivery system” on the way. Click here to read the story at axios.com. Discussion Questions:
Twitter “no longer exists” and has merged with the newly created shell firm X Corp, according to an April 4 legal document filed by Twitter in a California court. CEO Elon Musk apparently confirmed the news by tweeting an X. Click here to read the story at qz.com. Discussion Questions:
Roku is counting on its growing consumer base beyond 70 million customers as it launches its own line of televisions, CEO Anthony Wood told CNBC on Thursday. Click here to read the story at cnbc.com. Discussion Questions:
When most people think about the metaverse, they typically think about virtual reality (VR) – strapping a bulky headset over one’s eyes and fully immersing themselves in a 3D virtual world. Click here to read the story at thedrum.com. Discussion Questions: What is digital marketing? Why is digital marketing important
Walmart announced today that it is stepping into the metaverse with two new experiences on Roblox: “Walmart Land” and “Universe of Play.” Click here to read the story at techcrunch.com. Discussion Questions: What is consumer engagement? Why is it important for brands to invest in consumer engagement strategies? What is experiential marketing?