Marketing Currents - Business and Marketing Current Events
Category: Entrepreneurship

How decorating dorm rooms became a $6.8 billion industry

The “it” bag among a subset of shoppers-in-the-know is adorned with tacky logos, contains a garish combination of two primary colors, and has a kind of glitchy zipper. Despite all this, it is sometimes unavailable due to high demand. You can often find it marked up by 300 percent on

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How the idea of the tiny house evolved in 2020

If you’ve been living with roommates during the pandemic, 2020 might have felt like you were already living in a tiny house, just one you shared with other people you may have come to not like as much. Maybe you began to seriously fantasize about living in a tiny house

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Start-Up Proudly Sells Product To Throw Out In A Few Weeks

It’s not likely you’ll ever brag how long you’ve had your toothbrush, but marketers also don’t usually advise a brand to advertise a product’s planned obsolescence. Start-up Goodwell Co. is now proclaiming in its first-ever ad campaign that it proudly sells “Toothbrushes that don’t last.” Click here to read the

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