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Product Development

Advertising

TikTok Shop officially launches in the US

After months of testing, TikTok has finally launched its e-commerce product, TikTok Shop, in the U.S. — where it has more than 150 million users. Click here to read the story at techcrunch.com. Discussion Questions:

By Chris Lindauer, 2 years09/22/2023 ago
Innovation

Grilled Cheese Lunchables Are Now a Thing

Gone are the days of eating those cold cracker stacker kits. Kraft Heinz’s Lunchables, a staple of every kid’s lunchbox, is expanding to the frozen food aisle, the brand heating things up with the debut of an all-new line of products: 360CRISP. Click here to read the story at popculture.com. Read more…

By Chris Lindauer, 2 years ago
Ethics

Coca-Cola used AI to create its newest flavor: The Y3000 soda ‘from the future’

Artificial intelligence is the future. At least according to Coca-Cola. The soft drink giant today launched a limited edition soda created using AI technology. Click here to read the story at cnbc.com. Discussion Questions:

By Chris Lindauer, 2 years09/17/2023 ago
Innovation

Your next Apple Watch might be made with a 3D printer

Apple Inc. is testing the use of 3D printers to produce the steel chassis used by some of its upcoming smartwatches, according to people with knowledge of the matter, heralding a major change to how the company manufactures products. Click here to read the story at fortune.com. Discussion Questions:

By Chris Lindauer, 2 years09/09/2023 ago
Brands

Kraft Heinz’s Maxwell House launches its first innovation in nearly a decade

Kraft Heinz’s Maxwell House brand is introducing its first innovation in nearly a decade with Iced Latte with Foam. The company said it is the first-ever foaming agent brought to grocery shelves. The last major innovation for Maxwell House was Iced Coffee Concentrates in 2015. Click here to read the Read more…

By Chris Lindauer, 2 years08/03/2023 ago
Branding

Inside Agent Rich Paul and New Balance’s Plans to Bring Energy to Sportswear

Klutch Sports founder Rich Paul made headlines in December 2021 when he collaborated with New Balance on a footwear and apparel collection, highlighted by a new-look 550 shoe. Click here to read the story at footwearnews.com. Discussion Questions:

By Chris Lindauer, 2 years05/29/2023 ago
Brand Loyalty

Cholula Branches Out With First Ever Line Of Salsa And Taco Seasoning

Take heed, heat seekers and hot sauce heads. Cholula, makers of one of the most iconic, unique, and popular Mexican hot sauces, has just announced that it’s branching out with a line of three different salsas and three varieties of taco seasoning.  Click here to read the story at tastingtable.com. Discussion Read more…

By Chris Lindauer, 2 years05/14/2023 ago
Marketing Currents

McPizza Is Back! McDonald’s Menu Tries a New Take On a Classic.

The fast-food giant has tried many variations of the much-loved menu item, but its latest effort might be different enough to become a hit. Click here to read the story at thestreet.com. Discussion Questions:

By Chris Lindauer, 2 years05/14/2023 ago
Branding

See’s Candies® Launches “Chocolate Shop” Scented Candle

See’s Candies, the California-based candy company, unveils their first ever and newest item, the “Chocolate Shop” candle. Click here to read the story at finance.yahoo.com. Discussion Questions:

By Chris Lindauer, 2 years05/07/2023 ago
Distribution

Prebiotic soda Olipop approaches $200 million in annual sales — and CEO says Coca-Cola and PepsiCo have already come knocking

Prebiotic soda maker Olipop is set to cross $200 million in annual sales this year, just five years after it arrived on grocery store shelves. Click here to read the story at cnbc.com. Discussion Questions:

By Chris Lindauer, 2 years05/07/2023 ago

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