Last January, legendary Fox Sports producer and LIV Golf broadcast consultant David Hill offered a bold promise.
It was six months before LIV Golf would burst onto the scene in pro golf. The startup he’d joined — headed by his longtime friend Greg Norman — had only recently been given a name. But to Hill, the question of whether the new league could secure a broadcast deal in a crowded sports media space was of little concern.
Click here to read the story at golf.com.
- What is LIV Golf?
- Why is LIV golf so controversial?
- What is a monopoly?
- Do you think PGA Tour had a monopoly on professional golf prior to the start of LIV? Why or why not?
- Why is a TV deal important to LIV?
- Why do you think it took this long for LIV to get a TV deal?
- What are broadcast rights?
- What are streaming rights?
- Why do you think CW would be interested in broadcast and streaming rights to LIV Golf?
- Based on what you learned in this news story, what is unique about the arrangement between CW and LIV?
- What are ratings?
- Do you think LIV Golf will generate good ratings for CW? Why or why not? Why is that important?
- In your opinion, does a TV and streaming deal between CW and LIV present a bigger challenge from a competition standpoint to the PGA Tour? Why or why not?