Competitive Edge - Sports & Entertainment Marketing News

D-Wade leaps into ownership with stake in Jazz


Three-time NBA champion Dwyane Wade has purchased an ownership stake in the Utah Jazz, joining majority owner and team governor Ryan Smith with plans to take an active role in the franchise and region.

Wade, an eight-time All-NBA player with the Miami Heat, is the latest of several Hall of Fame-level players with NBA ownership stakes, including Grant Hill (Atlanta Hawks), Shaquille O’Neal (Sacramento Kings) and Charlotte Hornets majority owner Michael Jordan. Magic Johnson previously had a 4% stake in the Los Angeles Lakers.

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Discussion Questions:

  1. What is leadership?
  2. Why is leadership important for a pro sports franchise?
  3. What might Dwyane Wade be able to offer from a leadership position that differs from the team’s current ownership?
  4. Why do you think so many former players are investing in NBA teams?
  5. What is revenue?
  6. What are expenses?
  7. What do you think it takes for a NBA team turn a profit?
  8. In your opinion, is a NBA franchise a good investment? Why or why not?
Chris Lindauer
After working for nearly a decade in professional sports, Chris Lindauer, formed Sports Career Consulting to provide unique sports business education opportunities in and out of the classroom. In the eighteen years (and counting) that followed, Chris has inspired thousands of students to pursue their passions and explore the career of their dreams. He currently lives in Portland, Oregon with his wife, two teenage daughters and their dog.


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