Shanghai has broken ground on a major e-sports events hub as the city pushes to become the leader in competitive gaming.
E-sports refers to competitive video gaming which is growing quickly globally. Over the past few years, e-sports tournaments have managed to pack out large stadiums with fans flocking to watching their favorite players.
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- What is positioning?
- How do you think Shanghai is positioning the city by building a state of the art E-sports venue?
- Why do you think Shanghai wants to position the city that way?
- What is economic impact?
- How might the city of Shanghai benefit from an economic standpoint if they are able to host the world’s biggest E-sports events?
- What is sponsorship?
- What are naming rights?
- What type of company might be interested in naming rights to Shanghai’s E-sports venue? Why?