Competitive Edge - Sports & Entertainment Marketing News

Firm offers free land if Oakland A’s relocate to Summerlin


If the Oakland Athletics choose to relocate to the Las Vegas Valley, one familiar partner is ready to make an offer that could be hard to resist: free land.

The Howard Hughes Corp. — which owns the A’s Triple-A affiliate, the Las Vegas Aviators, and their home, Las Vegas Ballpark — says it is willing to provide the Major League Baseball team land in Summerlin if the A’s choose to build a planned $1 billion facility there.

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Discussion Questions:

  1. What is revenue?
  2. How much impact does a stadium have on a team’s ability to generate revenue?
  3. Why are premium seating options and luxury seating options important to a sports team like the Oakland A’s?
  4. Why do you think the A’s would be interested in relocating the franchise?
  5. What must happen for the A’s to relocate? Is it as easy as just picking up and moving to a new city? Why or why not?
  6. How might the A’s departure impact the city of Oakland?
  7. Why might Las Vegas be an appealing relocation option for the franchise?
  8. Why might Major League Baseball be interested in Las Vegas as a new market?
  9. Why would the Howard Hughes Corp. offer MLB free land if the A’s were to relocate?
  10. Why is stadium location important?
  11. Why do representatives from the Howard Hughes Corp. feel their land is the best location for the A’s franchise should they decide to move to Las Vegas?
  12. What is competition?
  13. Would the A’s represent competition to the Howard Hughes Corp-owned Triple-A baseball team in Las Vegas? Why or why not?
  14. What other cities might be considered as relocation options?
  15. In your opinion, what is the best option for the A’s franchise? Be prepared to discuss your answers in class.
Chris Lindauer
After working for nearly a decade in professional sports, Chris Lindauer, formed Sports Career Consulting to provide unique sports business education opportunities in and out of the classroom. In the eighteen years (and counting) that followed, Chris has inspired thousands of students to pursue their passions and explore the career of their dreams. He currently lives in Portland, Oregon with his wife, two teenage daughters and their dog.


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