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Sources: Alabama Crimson Tide QB Bryce Young has already signed more than $800K in NIL deals


Alabama quarterback Bryce Young, who has yet to start a game in his young career, has already signed deals using his name, image and likeness that are worth more than $800,000, according to sources.

However, Young has been presented — but has yet to accept — deals worth well in excess of $1 million, sources told ESPN.

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Discussion Questions:

  1. What is NIL?
  2. Why do you think NIL is such a big topic right now?
  3. Why do you think the NCAA previously refused to allow its athletes to profit from their NIL?
  4. What are ethics?
  5. Do you think the NCAA acted unethically? Why or why not?
  6. Do you think this opens the doors to collegiate athletes being paid to play? Why or why not?
  7. Do you think college athletes should be paid to play? Why or why not?
  8. Are individual collegiate athletes a brand? What about the schools they represent?
  9. Why would a company want to pay a college athlete to promote its products or services?
  10. Why do you think Bryce Young has been able to secure so many NIL deals so quickly? Be prepared to discuss your answers in class.
Chris Lindauer
After working for nearly a decade in professional sports, Chris Lindauer, formed Sports Career Consulting to provide unique sports business education opportunities in and out of the classroom. In the eighteen years (and counting) that followed, Chris has inspired thousands of students to pursue their passions and explore the career of their dreams. He currently lives in Portland, Oregon with his wife, two teenage daughters and their dog.


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