Marketing Currents - Business and Marketing Current Events

Airbnb is rolling out ‘anti-party technology’ in the U.S. and Canada

Airbnb says it will use new methods to spot and block people who try to use the short-term rental service to throw a party.

Click here to read the story at nbcnews.com.

Discussion Questions:

  1. Based on information from this story, what is anti-party technology?
  2. What is the difference between a short-term and long-term rental?
  3. What is pricing?
  4. How do you think a pricing strategy for short-term rentals might compare to pricing long-term rentals?
  5. Why would Airbnb care if short-term renters throw parties?
  6. How might Airbnb be able to manage or control short-term rentals based on the challenge presented in this news story?
  7. What is a “pilot” version of a product or service?
  8. Why do you think Airbnb would test the technology before implementing it?
Chris Lindauer
After working for nearly a decade in professional sports, Chris Lindauer, formed Sports Career Consulting to provide unique sports business education opportunities in and out of the classroom. In the eighteen years (and counting) that followed, Chris has inspired thousands of students to pursue their passions and explore the career of their dreams. He currently lives in Portland, Oregon with his wife, two teenage daughters and their dog.

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