Hollister introduced Share2Pay, a payment solution that lets customers send their shopping carts to other people via SMS text, per the Wall Street Journal.
Click here to read the story at insiderintelligence.com.
- What is consumer behavior?
- Why is it important for businesses and brands to understand consumer behavior?
- What is cart abandonment?
- Why is cart abandonment a problem for businesses and brands?
- How does it impact sales?
- What is Hollister doing to help address cart abandonment concerns?
- What is Share2Pay?
- What is customer experience?
- How might Share2Pay impact the overall customer experience?
- What are “conversion rates”?
- How might Share2Pay help Hollister to improve conversion rates?
- What is digital marketing?
- What is a target market?
- Who do you think might represent Hollister’s target market?
- How might Share2Pay help Hollister to appeal to its target market?