Target is stuck with too much home decor and too many TVs. To clear out the glut, it will ramp up discounts.
Click here to read the story at philadelphia.cbslocal.com.
- What is product management?
- Why is product management an important function of marketing?
- How does this story illustrate the concept of product management?
- What is inventory?
- Based on what you learned from this news story, why does Target have so much inventory right now?
- Is Target the only retailer with an inventory surplus?
- Why is it important for Target to reduce inventory?
- How is Target planning to reduce inventory?
- What is promotion?
- What are some examples of promotion?
- How might promotions help retailers to increase sales?