McDonald’s will begin selling Krispy Kreme donuts at its fast food locations this year as part of a phased rollout that will bring the baked goods to its restaurants nationwide by the end of 2026.
Click here to read the story at cbsnews.com.
Discussion Questions:
- What is distribution?
- Why is distribution important to a business?
- What is the difference between a collaboration and a partnership?
- How might this story best describe a partnership rather than a collaboration?
- In a partnership, why is it important for both parties to benefit?
- How will McDonald’s benefit from this partnership?
- How might this benefit Krispy Kreme from a distribution perspective?
- Why do you think they wanted to test the concept before announcing a national rollout?
- What happened with the initial testing, based on what you learned in this news story?
- Why do you think it will take until 2026 for Krispy Kreme to be available in all U.S. McDonald’s locations?
- In your opinion, does this partnership make sense for both McDonald’s and Krispy Kreme? Why or why not?